Our Thinking

Our Thinking.

Designing Market Research To Better Fit Forecast Models

Aligning MR and forecasts is a scenario that we hear about time and time again. Here we explain why it’s important to tailor market research to forecast models.

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Forecasting: It’s not just a number!

Forecasts can be challenging, but improving the internal process and the confidence of the forecasters can show that forecasting is more than just a number.
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Complexity Versus Simplicity: The Forecast Model Balancing Act

Toeing the line between complexity and simplicity is a careful balancing act, here, we outline possible approaches to overcome the challenges surrounding it.

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Four Core Ingredients Of Successful Forecast Model Design

What are the key elements of a robust, accurate and easy-to-use model? We’ve broken it down into four core ingredients.

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Diving into the deep waters of forecasting

In this article we discuss the importance of forecast training, and our training solutions designed with you in mind.
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Pharmaceutical Forecasting Excellence

J+D work closely with clients to develop tailored modelling solutions. See how our bespoke models can benefit your forecasting.
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For all your pharmaceutical
forecasting needs.

theHub is a portal of resources to help you create better forecasting. Courses, templates, software, data and working model examples to get you on the path to better forecasting. Sign up now to get access to a world of interactive content.

About J+D Forecasting.

At J+D it's our mission to simplify the complex nature of pharmaceutical forecasting to help support informed decision making for the future. We are dedicated to helping pharmaceutical and biotech companies use intelligent forecasting solutions to make strategic and operational investment decisions.

For decades, we have crafted bespoke pharmaceutical forecasting models, innovative software and interactive training solutions, each of which has been designed with client needs in mind, allowing businesses to create more intelligent and consistent insights.