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Forecasting – Trending and Events


Outcomes: The aim of the course is to instill greater confidence in forecasting by providing an in-depth understanding of forecasting fundamentals, specifically trending, eventing and converting.

This course is a sub-course of our full fundamentals of forecasting training course, which expands on each aspect of forecasting – define (core and advanced) / trend / event / convert.

Who should attend: We developed the Fundamentals course, and sub-courses, for anyone who plays a role in the forecasting process, no matter of their ability; brand teams, business intelligence, analysts, forecasters and those completely new to forecasting.

What will be covered: All key topics will be covered to ensure a strong and comprehensive understanding of the trend, event and convert steps of forecasting:

  • Founding principles of good forecasting
  • Key steps to trending, eventing, converting
  • How to include seasonality, structural breaks, recently launch products and much more, in your trend
  • Scenario based approach
  • Conversion to volume and revenue

Once purchased,  you will have access to this training course for 6 months.

How will it be covered:

The training is brought to life using engaging visuals, real-life examples, and quizzes.

  • 9 videos and accompanying text walk you through different steps
  • 2 real-life examples bring theory to life
  • 4 quizzes test your understanding as you move through the training

Total time: 1 hour

Course Features

  • Lectures 15
  • Quizzes 4
  • Students 8
  • Certificate Yes
  • Assessments Yes
  • Introduction 0/1

    • Lecture1.1
      Introduction 01 min
  • Key Forecasting Principles 0/4

    • Lecture2.1
      Important elements and philosophies of good forecasting 09 min
    • Lecture2.2
      Key considerations for good forecasting 11 min
    • Lecture2.3
      Key steps to follow when forecasting 04 min
    • Quiz2.1
      Key forecasting principles quiz 5 questions
  • Adding Events 0/5

    • Lecture4.1
      Introduction 01 min
    • Lecture4.2
      General principles when adding events 09 min
    • Lecture4.3
      Scenario-based Approach 04 min
    • Lecture4.4
      Example of scenario based eventing 06 min
    • Quiz4.1
      Adding events quiz 4 questions
  • Converting to volume and sales 0/4

    • Lecture5.1
      Introduction 01 min
    • Lecture5.2
      How to convert to volume and sales 04 min
    • Lecture5.3
      Key considerations when converting to volume and sales 05 min
    • Quiz5.1
      Conversion quiz 4 questions