Forecasting – Defining Your Market (Core).
The aim of the course is to instill greater confidence in forecasting by providing an in-depth understanding of the core approaches to defining the market.
This course is a sub-course of our full fundamentals of forecasting training course, which expands on each aspect of forecasting in detail – define (core and advanced) / trend / event / convert.
Who should attend:
We developed the Fundamentals course, and sub-courses, for anyone who plays a role in the forecasting process, no matter of their ability; brand teams, business intelligence, analysts, forecasters and those completely new to forecasting.
What will be covered:
All key topics will be covered to ensure a strong and comprehensive understanding of the core approaches to defining the market:
- Founding principles of good forecasting
- An understanding of the key first step to creating a forecast; defining the market
- Sales vs Epi methodologies, and how to choose the correct approach
Once purchased, you will have access to this training course for 6 months.
How will it be covered:
The training is brought to life using engaging visuals, real-life examples, and quizzes.
- 6 videos and accompanying text walk you through the core approaches
- 2 real-life examples bring theory to life
- 2 quizzes test your understanding as you move through the training
Total time: 1 hour
Key Forecasting Principles
Defining the market
About J+D Forecasting.
At J+D it's our mission to simplify the complex nature of pharmaceutical forecasting to help support informed decision making for the future. We are dedicated to helping pharmaceutical and biotech companies use intelligent forecasting solutions to make strategic and operational investment decisions.
For decades, we have crafted bespoke pharmaceutical forecasting models, innovative software and interactive training solutions, each of which has been designed with client needs in mind, allowing businesses to create more intelligent and consistent insights.